1. CALL WITHIN 60 SECONDS

It’s a tried and true rule because it works: contact a lead as quickly as possible. According to Lead Connect, sales conversions increase by 391% when inbound leads are contacted within the same minute they submit a request. If you don’t get an answer, try sending a text message. Still no response? Try calling at least once or twice more. You want to be the first contact if they’re shopping for competitors. Studies by Lead Connect show that 78% of customers buy from the company that responds to their inquiry first, so it pays to be the first point of contact.

2. SEND AN AUTOMATED TEXT

Automate your process whenever possible. As soon as you generate a lead, use a customer management system or a third party service to instantly text or email the lead. Setting up an automated system not only ensures that your leads are being contacted in a timely manner, but they also outperform general email sends because they’re timely and relevant.

3. HAVE A STRONG SCRIPT

One you make contact, you need to provide value within the first seven seconds. The best way is with a strong, memorized script. Formulate a script that first engages the lead; ask questions, and quickly determine their needs. Once you figure out what they’re looking for, you can quickly assert how you can help, and sell your services.

4. QUALIFY THE LEAD

There’s no need to waste your time on bad leads. In your script, make sure to include questions to find out how they intend to purchase, with cash or with a loan. Discern everything you can about credit, income and other pertinent financial information. If they haven’t been pre-qualified for a loan, help them connect with a lender. Finding quality leads is crucial to your business. If you’re getting unqualified leads, try a high-quality lead provider like Leader®.

5. CONSISTENT FOLLOW UP

Follow up is critical. For the first ten days, shoot for at least 10 meaningful contacts. A meaningful contact is a call or text. If you don’t get any response at all throughout the first 10 days, kill the lead. If you do get a response, follow-up accordingly! Don’t give up too early either! Many top agents report connecting with a future closed transaction on the 9th or 10th call.

6. BUILD A PROCESS

Create a flow and routine that every new lead will be entered into; immediate contact and consistent follow-up through the use of automated systems. Building a process will ensure that no lead falls through the cracks, and that each potential customer is receiving timely and regular contact.

Turn leads into clients following these simple, effective tips for timely contact and follow-up. Looking to generate high-quality leads in your pipeline? We generate high-quality leads for real estate agents and lenders across the country, and we’re happy to help generate quality leads for you. Click Here To Check Availability Of Our Leads In Your Area >